AI automation for growing businesses
Your business runs better when the busywork runs itself.
We design, build, and manage AI-powered workflows that help businesses handle leads, serve customers, and automate repetitive operations.
- Free 30-minute consultation
- Fixed-price proposals
- A person approves what matters
- Works with your existing tools
Lead workflow · run #0418
Sample dataEnquiry received — automated
09:42:07
“Need a quote to rewire a kitchen in Dublin 8 next month.”
Classified & qualified — automated
09:42:09
Electrical · in service area · within 4 weeks
Missing details drafted — automated
09:42:10
Reply asks for photos and a good time for a site visit
CRM record created — automated
09:42:11
New deal · source: website · owner: electrical team
Reply approved — done by a person
09:51:30
Office manager edits one line and sends
Escalation rule
Urgent, unclear or out-of-area requests skip the automation and go straight to a person.
Tools we commonly connect
- HubSpot
- Pipedrive
- Google Workspace
- Microsoft 365
- Slack
- n8n
- Make
- Zapier
- Calendly
- Shopify
- Xero
- Airtable
What we automate
The work software should already be doing.
- 01
Leads waiting too long for a response
Instant acknowledgement, qualification and routing of every new enquiry.
Shorter first-response time, fewer leads lost to faster competitors.
- 02
Repetitive customer questions
An assistant that answers from your approved knowledge base and escalates the rest.
Less time on routine replies; staff focus on complex conversations.
- 03
Manual copying of data between applications
Integrations that move data between forms, CRM, email and accounting automatically.
Fewer hours of admin and fewer data-entry errors.
- 04
Missed follow-ups
Scheduled follow-up sequences that stop when the customer replies.
Higher follow-up completion rate without relying on memory.
- 05
Time-consuming appointment scheduling
Booking against live calendar availability, with reminders.
Less back-and-forth and fewer no-shows.
- 06
Inconsistent CRM records
Structured extraction into consistent fields, with de-duplication.
Reliable pipeline data you can report on.
- 07
Manual reporting and administrative work
Scheduled reports compiled and delivered automatically.
Up-to-date numbers without a weekly spreadsheet session.
Solutions
Four ways we take work off your plate.
A good place to start
AI Lead Management
Capture inbound enquiries, qualify them against your criteria, update your CRM and make sure every lead gets followed up.
- Classification & qualification
- CRM updates & staff notifications
- Timed follow-ups and escalation
AI Customer Support
Answer common questions from approved sources, categorise requests, draft or send replies and escalate complex cases to a person.
Business Process Automation
Automate repetitive admin: process incoming emails, extract data, keep systems in sync and produce reports without manual effort.
Custom AI Agents
Language models connected to your approved tools and data, with permissions, logging, error handling and human approval built in.
Also available: AI Booking & Scheduling · Document & Data Automation.
See it work
Follow one enquiry through a workflow.
Customer message
“Hi, I need an electrician to install an EV charger at my house next week.”
This demo shows pre-written example output to illustrate how a configured workflow behaves. In a real project, drafts and records are reviewed by your team before anything is sent.
- 1
Detect the requested service
- 2
Extract location and preferred date
- 3
Identify missing information
- 4
Draft a clarification message
- 5
Prepare a CRM record
- 6
Notify the relevant team member
Industries
Built for businesses where a missed enquiry is a lost job.
Construction & Home Services
Classify enquiries by trade, job type and urgency · Qualify service area and job type before anyone calls back
Real Estate & Property Management
Qualify buyer and tenant enquiries (budget, timing, requirements) · Route leads to the agent or branch responsible for the listing
Professional Services
Qualify new enquiries against your ideal client profile · Prepare meeting summaries and action lists
E-commerce
Classify incoming requests (order status, returns, product, complaint) · Answer order-status questions from shop and tracking data
Agencies & Service Businesses
Qualify new leads against budget, scope and service fit · Collect client briefs, assets and access details through a structured intake
Clinics & Appointment-Based Businesses
Handle administrative FAQs (hours, location, parking, what to bring) · Support appointment requests and rescheduling
How it works
From first call to a workflow you can trust.
- 1
Discover
We review your current workflows, tools, bottlenecks and business objectives.
You receiveSummary of opportunities and a recommended first project
- 2
Design
We map the proposed automation, integration requirements, exception handling and expected outcomes.
You receiveWorkflow map, fixed-scope proposal and success measures
- 3
Implement
We build, test and deploy the agreed solution.
You receiveWorking automation, test results, documentation and training
- 4
Optimise
We monitor reliability, resolve issues and improve the system as your business evolves.
You receiveMonitoring, monthly report and agreed improvements
Example projects
What a well-designed workflow looks like.
Construction & Home Services
AI lead management for an electrical contractor: enquiry triage and quote follow-up
This illustrative example shows AI lead management for a contractor whose enquiries arrive by web form, email and phone while the team is on site. The proposed workflow structures each enquiry, checks it against the service area and job list, asks for missing details and keeps unanswered quotes in a follow-up queue, while pricing and safety advice stay with the electricians.
8 automated2 human
Real Estate & Property Management
Real estate lead qualification: portal enquiries matched, routed and booked for viewings
This illustrative example applies real estate lead qualification automation to an agency receiving enquiries from property portals, its website and email. The proposed workflow matches each enquiry to the correct listing, records what the applicant has actually stated, routes it to the responsible agent and offers viewing slots from authorised calendars, with agents handling negotiations and eligibility decisions.
8 automated2 human
Agencies & Service Businesses
Marketing agency workflow automation: client onboarding and monthly reporting
This illustrative example shows marketing agency workflow automation for two repeated processes: onboarding a newly signed client and preparing the monthly performance report. The proposed workflow sets up the workspace from a template, chases missing assets, gathers and validates report data and drafts commentary, but nothing reaches a client until an account manager has approved it.
8 automated1 human
Pricing
Know the range before you call.
- Starter WorkflowOne well-defined workflow, built and tested properly.
- €500–€1,000one-off implementation
- Business AutomationConnected, multi-step workflows with monitoring and training.
- €1,500–€3,000one-off implementation
- Custom AI SystemCustom agents and complex integrations, scoped after an assessment.
- €3,000–€8,000+one-off implementation
- Managed SupportKeep automations reliable and improving after launch.
- €100–€500+per month
Safeguards
Automation your team can rely on — and overrule.
Human oversight
Anything consequential — prices, refunds, contracts, sensitive topics — is approved by a named person. The AI drafts; your team decides.
Data protection
Least-privilege access to your tools, AI provider settings that keep your data out of model training where offered, and agreed retention periods.
Reliability
Validation on every AI output, retries and alerts on failures, and logs of what ran and why, so problems are found by us, not your customers.
Built on your stack
We connect the CRM, inbox, calendar and accounting tools you already pay for instead of asking you to switch platforms.
What does AI automation cost?
Implementation is quoted as a fixed price for an agreed scope. As an indication, a single Starter Workflow is typically €500–€1,000, Business Automation €1,500–€3,000, and a Custom AI System from €3,000 to €8,000 or more. Optional Managed Support runs from around €100 to €500+ per month, and third-party subscriptions and AI usage are paid separately.
How long does implementation take?
It depends on scope, access to your tools and how quickly feedback comes back. Typically, after scope is agreed, a starter workflow takes one to two weeks and larger projects three to eight weeks. We give you a timeline in the proposal rather than a promise before we've seen the work.
Which tools and CRMs can be integrated?
We commonly work with tools such as HubSpot, Pipedrive, Zoho CRM, Airtable, Google Workspace, Microsoft 365, Slack, Xero, QuickBooks and Shopify, using n8n, Make, Zapier or direct APIs. Any other tool needs a usable API or integration; we check that during discovery before quoting.
Can AI agents work with our existing systems?
Usually, yes — if those systems offer an API or a reliable export. We prefer to build around the software you already use rather than replace it. Older systems without an API may need workarounds, which we explain before you commit.
What happens when the AI cannot answer?
It says so rather than guessing, records the question and passes it to a named person with the context attached. Which topics always go to a person is agreed with you before launch.
How is customer data protected?
Automations only get the access they need, credentials are kept server-side, and data is processed in services you approve with an agreed retention period. Incoming messages and documents are treated as untrusted input, and actions with consequences require human approval.
Are third-party and AI API costs included?
No. Software subscriptions, AI model usage and per-message fees (such as SMS or WhatsApp) are paid directly to the provider in most cases. We estimate them up front, help you set spending limits and report actual usage.
Is ongoing support available?
Yes. Managed Support covers monitoring, fixes within the agreed scope, integration maintenance and a defined amount of improvement work each month. It is optional, and it is not unlimited — the scope is written into the agreement.
Do we need technical staff?
No. We need someone who knows the process and can make decisions, plus help granting access to your tools. We provide documentation and training so your team can operate the workflow day to day.
Who owns the automations?
You do. Wherever possible we build in accounts you own, and every project ends with documentation and a handover so you are not dependent on us.
Next step
Find out what's worth automating in your business.
Book a free 30-minute consultation. We'll look at how your team works today and recommend a practical first step, or tell you honestly if automation isn't worth it yet.